top of page
  • Amira Zulaikha

Senheng Celebrates Laifen's Milestone Launch Event

Updated: May 23

Senheng Electric (KL) Sdn Bhd extends its heartiest congratulations to Laifen for the successful launch of the Laifen Wave Electric Toothbrush, a landmark event in oral healthcare innovation. This prestigious event, held at the TRX Aurum Theatre in Kuala Lumpur, not only highlighted Laifen's commitment to enhancing daily life through technology but also underscored the dynamic collaboration between Laifen and Senheng in bringing cutting-edge products to the Malaysian market.

Photo op on the stage with Senheng’s Chairman & President with Laifen and invited KOLs

A Launch Event to Remember

The launch of the Laifen Wave Electric Toothbrush was a grand affair, attracting significant attention across the industry. Distinguished by its advanced technology and eco-friendly approach, the event successfully drew in an elite crowd, including well-known KOLs and celebrities, underscoring the widespread anticipation and excitement surrounding this innovative product. 

The Senheng-Laifen Partnership

This event also shines a light on the flourishing partnership between Senheng and Laifen, through SC Alliance, a wholly-owned subsidiary of Senheng Electric (KL) Sdn Bhd. This collaboration is a testament to Senheng's continuous effort to diversify its offerings and bring globally recognized, technologically advanced products closer to Malaysian consumers. 

Looking Forward

Senheng looks forward to supporting Laifen in its journey to redefine oral healthcare and is excited about the opportunities this partnership will bring to Malaysian consumers. As we celebrate the successful launch of the Laifen Wave Electric Toothbrush, we are reminded of the power of collaboration in achieving mutual goals and the impact it can have on improving everyday life.

Senheng team at the Laifen Launch event


The successful launch event of the Laifen Wave Electric Toothbrush is a milestone worth commemorating, and Senheng is delighted to be part of this journey with Laifen. Together, we are set to embark on a path of bringing innovative solutions and making a difference in the lives of our customers, one product at a time.

47 views0 comments


bottom of page